As of today, Instagram is introducing threads, a messenger app to keep you and yours in the loop but at the same time protecting your privacy.

This can only be a good thing, right??

Threads is designed with privacy, speed and your nearest and dearest in mind. You can share all the normal photos, stories, messages ect but you choose who will see what.


As explained by Instagram.


Message Only Your Close Friends

Last year, we introduced Close Friends, for sharing more personal moments with a select group of people you choose. Now, you can use Threads to message those people on your Instagram close friends list and you’ll have a dedicated inbox and notifications just for them. If you don’t have a list set up yet, you can make one directly from Threads when you download the app.

Share Photos and Videos Instantly

Threads are the fastest way to share a photo or video with your close friends on Instagram. It opens directly to the camera and allows you to add shortcuts, so you can share what you’re doing in just two taps.

Find Out What Friends Are Up To With Status

We’ve heard that you want an easier way to keep up with your friends throughout the day – especially when you don’t have the time to send a photo or have a conversation. That’s why we created status. You can choose from a suggested status (? Studying), create your own (? Procrastinating), or turn on Auto Status (? On the move), which automatically shares little bits of context on where you are without giving away your coordinates. Only your close friends will see your status, and it’s completely opt-in.

Status was created with your privacy in mind – you control whether you share your status and with whom. Learn more about privacy and Threads here

Continue Using Instagram Direct As You Do Today

Threads offers a new, dedicated home for your favourite conversations. Messages from your close friend’s list will appear in both Threads and Direct, so you have full control over how and with whom you want to interact.

Threads will begin rolling out globally today on iOS and Android. We hope that Threads can bring you a little closer to the people you care about.

– Robby Stein, Director of Product, Instagram